How are other creative professionals actually using AI in their work?
80 Tips & Tricks: Fresh data (Sept 2025) GPT-5 Codex vs Claude Code 4.5
Millions of people just revealed something they didn't mean to.
Not through surveys. Not through interviews. Through what they actually did when no one was watching.
For the first time, we can see exactly how the winners work. What they really use. How they really use it. Not what they claim in their Twitter threads. Not what they sell in their courses.
What they actually do. And it's nothing like what you've been told.
The disconnect is so stark, it's almost embarrassing. While you've been following the playbook everyone preaches, the people getting results have been doing something completely different.
Now you're about to see the evidence.
80 insights pulled from the largest behavioral study ever conducted on AI usage. Each one revealing why some people get 10x results while others struggle with the basics.